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About iStudy

A premier institution in France empowering students in the field of management and information technology.

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BSC in IT, AI Systems, and AI for Marketing

BAC +3 | Full-Time | 180 ECTS Credits | English & French

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🎓 Program Highlights

Key details about our program at a glance

🗓 Intake Sessions
  • 2025: October
  • 2026: March & September
🌐 Languages Offered

🇬🇧 English   |   🇫🇷 French

📚 Program Overview
  • Mode: Full-time
  • Duration: 3 years / 6 semesters
  • ECTS Credits: 180 total (60/year)
  • On Campus

Program Summary

The Bachelor’s Program in Information Technology (Computer Science), Artificial Intelligence Systems, and AI for Marketing Strategy is a 3-year, full-time degree designed to provide a strong foundation in technical and analytical skills. The first two years focus on a common core curriculum covering programming, AI fundamentals, databases, and communication skills in English and French.

In the final year (Semesters 5 and 6), students specialize in one of three tracks:

  • Artificial Intelligence Systems (AIS)
  • AI for Marketing Strategy (AIMS)
  • Computer Science (CS)

The program concludes with a 6-month internship or industry project in Semester 6, ensuring real-world experience and enhanced employability.

Tech Students

Key Features

AI Innovation
Cutting-Edge Technology

Learn AI, programming, and cloud computing for modern industries.

Specializations
Specialized Tracks

Choose AIS, AIMS, or CS for career-focused expertise.

Internship
Industry Experience

Gain practical skills through a 6-month internship.

Tuition Fees

Specialization Annual Fees
Artificial Intelligence Systems €10,500
AI for Marketing Strategy €10,500
Computer Science €10,500

Scholarships:Up to 80% scholarship available based on academic, personal, and professional profiles. Subject to review by the scholarship committee.

Registration Process & Career Prospects

Everything you need to start your journey and build a global career

📝 Registration Process

Step 1: Document Submission
  • Transcripts (Last 2–3 years)
  • High School Diploma (10+2 or LYCEE)
  • Updated CV
  • Motivation Letter
  • Language Proficiency (French B2 or English IELTS 6.0/ TOEFL 80(IBT) / 550 (PBT)
  • 2 Academic Letters of Recommendation
Step 2: Interview

30-minute video conference after document verification

Specialization Tracks

Artificial Intelligence Systems (AIS)

Develop expertise in AI technologies for innovative solutions.

  • Deep Learning & Neural Networks
  • Natural Language Processing
  • Computer Vision & Image Processing
  • AI Capstone Project
AI for Marketing Strategy (AIMS)

Leverage AI for advanced marketing analytics and strategies.

  • Predictive Analytics in Marketing
  • AI in Consumer Behavior & CRM
  • Social Media Analytics & Automation
  • Marketing Strategy Capstone Project
Computer Science (CS)

Master software development, cloud computing, and systems design.

  • Mobile App Development
  • Advanced Software Engineering & DevOps
  • Secure Programming Practices
  • Software Engineering Capstone Project

Career Prospects

Global Salary Ranges

France: AI: €32,000 €38,000 | AIMS: €30,000€35,000 | CS: €33,000 €40,000

Switzerland: AI: CHF 65,000 CHF 75,000 | AIMS: CHF 60,000 CHF 70,000 | CS: CHF 65,000 CHF 80,000

USA: AI: $70,000 $90,000 | AIMS: $60,000 $75,000 | CS: $68,000 $85,000

Career Roles
  • AI Software Developer
  • Machine Learning Engineer
  • Marketing Analyst
  • Digital Marketing Specialist
  • Software Developer
  • Systems Analyst

Launch Your Tech Career!

Join our BSc program and excel in AI, marketing, or computer science.

Apply Now